How to sell your house for more: Presentation is key
By Amanda Scali

16/02/2017 12:00am

How to sell your house for more: Presentation is key

There’s not a seller in the real estate market who doesn’t want to know how to sell your house for more and achieve the highest possible sale price for their house.

There are, however, many who don’t know how where to start to achieve their goal and even some agents who lack the experience to focus on the essentials.

Let’s look at how to go about selling your house for more.

Change slogans

We’re all familiar with the slogan about buying property: Location, Location, Location!

When you are selling your home you need to make your catchphrase: Presentation, Presentation, Presentation!

Frequently I have seen the investment of their time and a little money in presenting a home for sale pay off in a big way for savvy sellers.

How to sell your house for more: Presentation, Presentation, Presentation!

Unless your house is a disaster area (in which case you have more pressing issues than presentation), making a series of small improvements can greatly enhance its attractiveness to potential buyers.

Some of these may seem obvious, but it’s hard to view your own home objectively, especially if you have lived in it for many years.

An experienced local real estate can see what you no longer do and offer suggestions for presenting your home like a professional.

One person's display home is another person's renovator's delight

Very few people’s houses look like display homes.

For the rest of us household contents accumulate to fill the available space and then some; so is imperative that you declutter your home before you put on the market.

For the small inconvenience of not having all your things to hand during the sale period, your house will appear more spacious and desirable.

Avoid big personalities being reflected in your d├ęcor

Bold and colourful decorating will appeal to only a small percentage of buyers.

Buyers want to envisage themselves in a property rather than the seller.

For the sale period, you need to depersonalise your home and aim for a more minimalist approach to decorating, which is less distracting and appeals to a much wider audience.

For inspiration consider the neutral style in evidence in many modern hotel rooms.

To depersonalise also means to minimise the evidence that your family (as opposed to anyone else’s) lives in your home.

That means packing away photographs, memorabilia and perhaps some of the children’s toys.

Rather than it looking like nobody lives in your home, you’re aiming for it to look as though anybody could live there and feel at home.

It goes without saying—actually, no it doesn’t—that during the sale period your house should be clean and tidy, teenagers’ rooms included.

Some buyers can’t look past dirt and mess and will quickly move on to the next property.

How to sell your house for more: Work with the experts

At McGrath Real Estate, selling property in Adelaide’s western and coastal suburbs is our profession and our passion.

We work closely with our clients to help them prepare their properties for sale and achieve the best prices possible.

As experts in the local real estate market, we know what attracts and discourages buyers.

Talk to us about taking the professional approach to preparing your home for sale.